Since 2006 the international wine trade can make use of the services of a new Dutch PR agency called Melman Communications. Founder is Ghislaine Melman, who previously worked with the Royal Dutch Navy, Tot-PR, Sopexa and Poot Agencies.

Ghislaine Melman has worked as an account manager and was responsible for various large accounts such as South African wines for the Scandinavian market, wines from the Roussillon, French wines, The Newcomers of the Rhône Valley and wines from Languedoc. In her most recent job as PR manager at Poot Agencies in Holland she was responsible for PR activities on corporate level and for special projects, such as the introduction of the "Arrogant Frog" wine in the Dutch market through the largest wine chain in The Netherlands, Gall & Gall.

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